PUMA and AC Milan announced a multi-year partnership, which join together, starting from July 1st 2018, two of the most iconic and ambitious sport brands.
PUMA will become an Official Partner and a Global Technical Supplier of AC Milan Football Club.
The iconic PUMA brand will therefore sign the club’s jerseys, one of the most legendary football clubs in the world and supported by a large global fan base. During its 119 years of history, AC Milan has won 18 international titles, including 7 UEFA Champions League. AC Milan is one of the most successful Italian club internationally and one of the best in football history. The new ownership has started an ambitious plan to express itself at the highest level.
Bjørn Gulden, Managing Director of PUMA, said: “We are very proud of this partnership with AC Milan. It is one of the most successful clubs in the football history with a large followship around the world and its team and fans show the true spirit of football. We can’t wait for the next chapter of this legendary club to be written together with PUMA.”
Marco Fassone, CEO of AC Milan, commented: “I express particular satisfaction for the announcement of this partnership with Puma, to which we are bound by mutual respect and shared passion for the values of sport and football. It is a very important international brand, to which we will be linked in the coming seasons on a strategic path with the hope and the goal of cutting together new and extraordinary goals, both inside and outside the field.“
Lorenzo Giorgetti, AC Milan’s Chief Commercial Officer, said: “We are very proud of the agreement signed with PUMA and look forward to starting this new adventure together: PUMA’s mission, unequivocally expressed in the positioning of the brand with the claim “FOREVER FASTER”, represents the perfect union with the ambitions of our Club through its commercial development, for which PUMA will be the ideal partner with which to face the next challenging seasons.“
AC MILAN joins an impressive selection of PUMA football teams, including Borussia Dortmund, Arsenal FC. Football associations throughout Italy, Switzerland, Austria, Cameroon, Ivory Coast, Ghana, Czech Republic and soon Senegal are part of the PUMA portfolio, as are some of the best players in the world: Antoine Griezmann, Olivier Giroud, Sergio ‘Kun’ Agüero, Cesc Fàbregas, Mario Balotelli, Hector Bellerin, Marco Reus, Julian Weigl, Gianluigi Buffon and Yaya Touré among the others.
PUMA defines itself as a revolutionary football brand and AC Milan will collaborate to bring further innovation in the development of brand performance clothing.