At the occasion of the 10th edition of the Bologna Licensing Trade Fair, BolognaFiere has established the first licensing award in Italy, the Bologna Licensing Award. Four awards aimed exclusively for the event’s exhibitors, focused on the best licensing program developed in the years 2015 – 2016 and covering the categories PRE-SCHOOL, KIDS, ADULT and TEEN. The awards will be announced on the eve of the event and they will be presented during a ceremony on the first evening of the show. The prize will consist, in addition to a certificate, of the possibility of having a showcase at the entrance of the fair, in order to present the award-winning products.
To define the winners, there will be a panel of industry experts, as follows: Ivan Colecchia, General Manager Europe Kidz Global; Armando Garosci, Journalist and Responsible of Special Projects, Largo Consumo; Daniela Di Maio, Kids Entertainment Expert; Roberta Nebbia, Italian LIMA Representing Office (Licensors and Merchandisers Association), Francesca Ash, Publisher, Total Licensing Ltd.
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